These images are from a booklet I designed for Loyola Marymount University's swim classes, aimed at attracting prospective parents and swimmers. I chose an ocean-blue color to contrast with the text, giving it a seafoam-like appearance. The bold, large typography is designed to immediately catch the attention.

I directed and styled my own graduation photoshoot, then designed custom grad cards featuring my favorite shots. I wanted the photos to be whimsical and charming, while the typography to be scholorly and reflect the culmination of my studies. This contrast was intentional. I aimed to balance playfulness with formality, celebrating both my personal and academic journey in a cohesive visual narrative.

Featured below are playful, conceptual brand collages designed for Baxter of California and Sonia Events, each reflecting the unique identity of the brand.